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Adult E-Commerce Case Study

Adult Ecommerce Site SEO case study

We contracted with a mid-cap adult production, distribution and retail company to build an e-commerce store that would sell their videos and sex toys online. We developed the website using Microsoft Commerce server and integrated with a complex backend accounting and inventory fulfillment system. The store is now receiving up to 40k visitors a month with a relatively modest investment and no PPC.

Tools and Techniques Utilized

  • Dynamic naming convention optimization
  • Information architecture optimization
  • Internal link structure optimization
  • Ecommerce business consultation
  • Web analytics benchmarking
  • Landing page optimization
  • Comprehensive keyword research
  • Competitor link audit
  • IIS server optimization
  • Iterative onsite code adjustments
  • XML sitemap optimization
  • Ecommerce product management
  • URL canocalization
  • SEO for Flash-based content
  • Usability consultation

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